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Ward 1 Sneakers


 

Concepts x Nike Air Max 1 SP – Heavy

To celebrate 35 years of a sneaker icon, we drop our second Air Max 1 in festival fashion. In August of 1969, almost half a million festival goers made a trip to Bethel, NY and sent a message to the universe. They were dressed in the eclectic fashions of the time: faded denim, surplus fatigues (including M-65s and tiger camo), corduroy, and decorated with peaceful protest motifs. Jackets carried fringes, hair was decorated with flowers. The event concluded as a lasting symbol of ’60s counterculture. With the Concepts x Nike Air Max 1 SP “Heavy,” we link the legacy of that August weekend to a lineage of radical youth expression. While the material mix is similar to the “Mellow,” it’s heavier. We’ve got denim, tiger camo and leather, and these three materials juxtapose with the softness of wide wale corduroy at the collar. The “Heavy” also includes patterned elements of bandanna, cowhide, and woven material panels. The former, a Concepts-exclusive, approximates the famous guitar straps employed by festival performers.